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Shopify Themes for Online Store 2.0

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By Target Audience

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Age-restricted products

Supports the sale of age-restricted products such as alcohol, or tobacco

Digital products

Supports the sale of non-physical products

Dropshippers

Designed specifically for dropshippers

Editorial content

Optimized for longer-form text sections to support brand storytelling

Flash sales

Designed with features for running time-based promotions

High-volume stores

Designed for stores that process a large number of transactions in a given period

Members-only stores

Designed for stores that require a membership to purchase

Not-for-profits

Designed for stores that raise money for a social or charitable purpose

Physical stores

Designed for stores that do in-person selling

Quick setup

Theme setup steps are minimal to allow for quick launch

Visual storytelling

Designed to showcase images to support visual brand storytelling

Most Popular Themes

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Best Themes By Industry

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By Theme Category

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By Theme Features

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Buyer Experience

Inspirational

Appeals to a buyer's emotions and senses

Utilitarian

Optimized for efficient, frictionless product evaluation and checkout

Imagery Style

Lifestyle

Works best for styled images with evocative background elements

Product-centric

Suits product-only images against white/plain background

Layout Spacing

Dense

Maximizes the amount of content shown in a single viewport

Spacious

Uses a lot of white space and layouts that minimize the amount of content displayed at once

Layout and Design Patterns

Traditional

Follows classic design patterns like grid layouts and conventional navigation

Unconventional/unusual

Includes asymmetrical, collage-style layouts with unique text placement and design elements

Specialty Themes

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Free Premium Themes

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Search Engine Optimization (SEO)

Effective SEO helps you build better relationships with your audience, improve the merchant experience, and drive more people to your store.

Browser Compatibility

Lets user access the same information and experience across different browsers and devices.

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